Steps in Building a Successful Partnership

  1. Define mission, goals and objectives.
    • What is the coalition trying to accomplish by coming together?
    • Translate the individual goals and objectives of each organization into a mission for the partnership.
  2. Identify supporters and stakeholders.
    • Who will benefit from this partnership?
    • Think about including those who could be adversarial if not included in the process.
    • Strategize how to balance and control diverse groups.
  3. Create a structure.
    • Identify the roles needed for the coalition to function.
    • Assign responsibilities within all parties.
    • Set up a coordinating function to hold the group together and manage communications.
    • Develop shared solutions as problems arise.
    • Be flexible.
  4. Determine expectations.
    • Start with outcome measures.
    • Obtain consensus on the data elements.
    • Collect a baseline before starting, e.g. how many people are already receiving this service?
  5. Create a communications network.
    • Develop a common language; don’t let semantics become a problem.
    • Communicate openly and frequently with all partners.
    • Identify a person to effect all internal coalition communication.
    • Specify a single spokesperson for all public communication.
  6. Develop a message.
    • Keep the message simple and relevant.
    • Craft a message that works with your local community.
    • Repeat the message over and over again.

This information is available as a document for download [DOC].